Is Live, On-Stage Crowdfunding at Concerts, Festivals, and Sporting Events the New Charity Fundraiser and Fan Engagement Tool?
by Shelly St John for liveeventfundraising.com: A blog around music and sports and the growing popularity of live crowdfunding supporting causes locally and globally.
Let's be real; the world isn't going to crumble if musicians, bands, and sports teams don't crowdfund at concerts and games . . . .
However, if they do, THEY'RE going change the world for the better in ways they've never dreamed about.
Artists, musicians, bands, teams, athletes, and sports personalities are crucial in driving individual giving to charity across all stages and fields. The impact of their fundraising efforts has been seen frequently over the years through benefit concerts and games for disaster relief and humanitarian efforts, and many have their own foundations to fund specific causes. (No name-dropping here, you know who they are, and they know who they are!)
What if those same artists and athletes made giving a routine practice?
When we synthesize music, sports, and live crowdfunding, it's like the Darwinian theory of evolution: connecting the grandeur of live music and sports to humanitarianism. It creates a unique and impactful platform that leverages the passion and engagement of fans to bring about change, mobilize activism, and advocate for others.
Think about it:
Concerts, music festivals, sporting events, and races provide a vibrant and exciting atmosphere that attracts a large audience. These events serve as a central gathering point where hundreds and thousands of people come together to enjoy their favorite music, team, or cause, creating a shared community and intense energy.
Infusing charitable crowdfunding brings attention to important social issues close to the headliners' hearts while raising funds to support those organizations. The causes can vary from health-related initiatives, education, poverty alleviation, environmental conservation, disaster relief, or any other cause that aligns with the musicians' or team's values and objectives.
By actively supporting and endorsing their favorite cause, sharing personal stories, and encouraging their fans or followers to contribute, these celebrities can transform their one-off fundraising campaign into a daily, weekly, or monthly habit, and fundraise at every concert, game or event, adding credibility, visibility, and inspiration to their fans.
For questions or comments, send Shelly an email to [email protected] or call 303.596.4640.